Author: Joseph Dickerson

Joseph Dickerson is a user experience professional and UX Lead for Microsoft based out of Atlanta, GA. He has implemented processes in user testing, design and ethnographic research and provided design and consulting services for many different projects and organizations.
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Joseph Dickerson

Heh… just read a message board comment that called J.J. Abrams “the hipster version of Michael Bay.” #STID

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Joseph Dickerson

I think what we may be seeing is that #StarTrek as a movie property is played out. They need to do a new TV series.

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Joseph Dickerson

I (semi-confidently) predict #StarTrekIntoDarkness will make less than $250m TOTAL worldwide BO. It’s the last #Trek movie for a while.

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Joseph Dickerson

The good news is #STID has only opened in 15 countries… lots more territories to open in.

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Joseph Dickerson

This isn’t about the merits of #STID, just the numbers. With the movie cost ~$190m, w/(at least) $50m marketing… $75m opening is Not Good.

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Joseph Dickerson

If #STID box-office drops 50% next weekend it may struggle to get to $200m domestic. That doesn’t bode well for future #StarTrek movies.

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Joseph Dickerson

If #StarTrekIntoDarkness only hits $75m for first 4 1/2 days, that has to disappoint Paramount. Less than the 2009 film’s opening.

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Joseph Dickerson

How cognitive science and user empathy powered Google’s design breakthrough zite.to/16EJqLd #UX

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Joseph Dickerson

A new This Week in #UX has a plethora of great articles on user experience! thisweekinux.com

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Joseph Dickerson

“The filmmakers think so little of #STARTREK fans; that all we want to see are the same stories over & over.” aintitcool.com/node/62468

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Joseph Dickerson

The knives are coming out: “Star Trek Into Dumbness” zite.to/12Ecu04 #StarTrek

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Joseph Dickerson

#Spoiler-filled trailer for the new, final season of #Dexter: zite.to/16savlp ME: Bring it.